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Newtownbutler jersey business goes from strength to strength

Jun 12, 2023 14:49 By News Northern Sound
Newtownbutler jersey business goes from strength to strength
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The person visits our website, choses football or rugby; choses a side; and then they let us know the teams they don't want.

A young businessman who is from the border village of Newtownbutler launched 'Mystique Jerseys' over three years ago - a business that sources sports jerseys from across the world with a personalised touch.

Starting a business from scratch had always been a lifelong dream for Co Fermanagh man Shane McDonald, but little did he know that a global pandemic would one day afford him the time to turn his dreams into reality.

Speaking to Northern Sound, Shane highlighted how he has always had a "passion" for football jerseys and he decided during lockdown to fuse that passion with a little bit of business acumen.

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He highlighted how sales are on-line based and social media has played an important role in the company's growth. Shane added that the business has also received "great support" locally.

"It's a mystery football or rugby jersey business. The person visits our website, choses football or rugby; choses a side; and then they let us know the teams they don't want. We take all of that into consideration, examine the stock that we have at the time and what matches what the person definitely doesn't want to receive.

"Then we box it all up with information of the team and it's sent off," Shane added.

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